"How Dem Ugly So" is the question MANY are asking in regards to the Jamaican Athletes Outfits for the Olympics Opening Ceremony. Although many may be asking why Cedella Marley couldnt design something a bit more tastefull theres actually a deeper meaning to the outfits that what meets the eye.

Puma had asked Cedella Marley, yes, daughter of the late Bob Marley to design the uniforms for Jamaica's 2012 Olympics team. The collection features military-inspired jackets that her dad favored along with bold hues of gold, black and green like the Caribbean country's flag and African influences.
“We took the fit of what my dad would wear and updated it to 2012,” Marley said. "You have the Iron Lion military jacket, the Buffalo Soldier shirt. I tried to incorporate the Bob Marley fit in as many pieces as possible where we were able to accommodate that."

Not only do the jackets have a patch with Bob Marley's face on the sleeve, but the words "Positive Vibration," one of his song titles, is on the inside of the collar.

"You did see dad on the jacket, right? So that's a little piece of him that's going to be in London," Marley says.

She also added the face of Jamaica's first Olympic champion, Arthur Wint, onto the uniforms, which were modeled by current track champ Usain Bolt.
"I can’t think of a better person to design our Olympic outfits than Cedella," Bolt says. "PUMA got that right…hooking up with a legendary Jamaican. She’s a great designer but also carries on the spirit of our nation through the legacy of the Marley family. It’s going to be inspirational to run in London with that energy surrounding me."



Well at least the Jamaican uniform looks better than the USA team Uniform, (dem look like dem inna di navy)


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